Cloud Baby – Doll Packaging Design

Cloud Baby is a tender and dreamy brand dedicated to the well-being of little ones. For this project, we designed packaging for their very own doll—a companion for babies meant to create unique family moments.

The goal was to design packaging that not only protected the doll but also provided an emotional, memorable unboxing experience. The brand wanted the doll to feel more than a toy—it should tell a story that parents could share with their children.

The Challenge

We created a custom box, a personalized birth certificate, and a playful two-page “Who am I?” booklet where kids could answer fun questions about their doll—like favorite color or ice cream flavor. This turned each doll into a unique character with its own story. The design focused on warmth, attention to detail, and emotional connection, perfectly aligned with Cloud Baby’s brand values.

The Solution

The packaging turned the doll into a full experience, enhancing the emotional bond with the brand. Every element was thoughtfully crafted to delight and engage both parents and children, making the doll feel truly one-of-a-kind.

The Result

Want your brand to offer a unique and magical experience for your customers?

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